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your meals just got better!!

lemon tahini is back
hot honey tahini just dropped

bright, creamy, a little spicy
made to drizzle on everything

now available on our website
coming soon to stores near you

which one are you trying first?
Launch date is set. 4.28!!! Let’s GO!
You asked. A lot.

Our Lemon Tahini sauce is coming back and it’s better than ever.

New tahini. Better texture. Stays fresh longer after opening.

Get ready to put it on everything.
Launch date coming soon 👀
Happy Arab American Heritage Month! What did we miss? ⬇️
This Easter, we’re skipping carrot cake.

Meet sfouf. A Lebanese turmeric semolina cake with a fine, tender crumb that tastes like spring.

It’s light and fragrant with turmeric, anise, and a hint of rose, and usually finished with sesame
It has been a heavy couple of weeks. Check on your Middle Eastern friends 🫶
Ramadan calls for golden, fragrant Sfouf on repeat.

Here are three ways to make it this year, depending on your mood.

1. The Classic
Light, nostalgic, everyday perfect.

2. Brown Butter Sfouf
Deeper, nuttier, slightly indulgent.

3. The Ashta Upgra
Couple of slots left in our event next Tuesday! Join us if you are in the Cleveland area 🫶

Yalla, join us!

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